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6 Mindsets That Built a $1.5B Digital Business (and How You Can Apply Them Today)
In 1995, Lynda Weinman started a small online project to help her graphic design students learn digital tools.
It was called Lynda.com.
Fast forward — she sold it to LinkedIn for $1.5 billion.
How did a simple teaching platform turn into a billion-dollar success?
Lynda followed mindsets that broke the “normal” rules.
These mindsets are counterconventional — they go against what most people are taught about business.
And today, they are more important than ever, especially if you want to learn tech skills and build a digital business online.
Let’s break them down one by one — and see how you can apply them starting today.
1. “Yes, We Can” — Expand Your Value
Most people say “no” when something feels outside their comfort zone.
But successful entrepreneurs say “yes”, then figure it out later.
Lynda didn’t just teach one skill — she kept saying “yes” to new tools, new topics, and new challenges her students needed.
Action Tip: Next time someone asks you to help or build something…